LUBBOCK, Texas — United Supermarkets featured “critter” cakes recently at a chainwide, well-publicized Cake Walk/Cake-A-Rama. The double-layer cakes, decorated by associates in the chain's in-store bakeries, were made to look like critters, from cats and dogs to monkeys, frogs and bumblebees. Each hour, from noon to 5, a critter cake was given away. Here's how it worked: On the hour, customers were invited to choose a cupcake from a large tray. The person who chose a cupcake with a star on ...

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