TYING INTO CONSUMER TRENDS: Routinely works with retailers to optimize trends, and has jumped on the popularity of “mini.” INNOVATION: In-store efforts, print and television ads are designed to show how Hormel products in all categories complement each other. HORMEL FOODS HAS strengthened its efforts to stay on top of deli department trends with new products and line expansions. “We consider ourselves nimble enough to go with consumer trends quickly,” Mike Farrand, Hormel's vice ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.