SHOPTOCOOK: CINCO DE MAYO HOT BUFFALO, N.Y. — Recipe searches on the 700 ShoptoCook kiosks in 250 supermarket locations last week indicated that Cinco de Mayo presents a big opportunity for retailers to promote more than tortilla chips and salsa. Views of tortilla lasagna, pork fajitas and other Hispanic-related protein recipes got heavy hits and were printed out by customers at the kiosks, ShoptoCook principal Jan Beurskens told SN. “Ethnic holidays are being seen more and more as a time ...

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