QUINCY, Mass. — Shoppers of Stop & Shop here and sister Ahold company Giant Food, Landover, Md., helped the chains select “New Smarter Package” as the name of their recently introduced ground beef packaging, said Andrea Astrachan, vice president of consumer affairs for both chains. The new “leak-proof” packaging is designed to “retain freshness” and “minimize freezer burn,” according to information on the weekly flier. Customers who belong to both chains’ year-old “Grocery Advisory ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.