NEW YORK — Swashbuckling pirates, Spider-Man and a regular girl who moonlights as a pop star are the licenses kids want most, according to presenters at the Licensing International Expo 2007, held here late last month.
The findings were part of the KidzEyes/Funosophy Spring 2007 License Tracker Survey, conducted in May 2007 by C&R Research, Chicago, in partnership with Funosophy, a children's marketing and design firm in Long Beach, Calif.
“Pirates of the Caribbean” topped the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Click here to read the FAQ page if you have any questions (opens in a new window)
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.
Already registered? Log In