Beauty care shoppers are educating themselves on ingredients, products and technology before deciding where to buy. This increased knowledge and confidence has translated into a willingness to shop for a variety of products in unconventional channels, retailers and industry experts tell SN. Retailers are responding by shifting the beauty product mix and presentation in ways that reflect their demographic. “Beauty is a dynamic and constantly changing category,” said Joanne ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.