GRAND RAPIDS, Mich. — Meijer here is rolling out a pet health insurance program, displaying it within its pet departments, the company told SN last week. As various financial product offerings take hold in supermarkets, pet insurance has special appeal because of the 58 million households with pets frequenting supermarkets more than twice a week, said Brent Hinton, chief executive officer, PetFirst Healthcare, Jeffersonville, Ind. PetFirst provides the program to Meijer, as well as to ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.