MEN ARE INCREASINGLY INTERESTED in combatting the aging process, although not to the extent of women. However, the men's market for anti-aging facial products holds potential for increased sales as the population is expected to grow by 10.3% between 2005 and 2015, according to figures compiled by Mintel Oxygen research. The New York Times recently reported on the growth of men's grooming products with the fastest growth coming from the nonshaving skincare segment — facial cleansers, ...
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