Store brands help consumers make health and wellness purchasing decisions, according to a new survey. Nearly 90% of consumers say store brands provide the same amount of nutritional information about products as national brands. And three-quarters agree that store brands communicate on the same level as national brands about how their product impacts the environment, according to a Private Label Manufacturers Association study, conducted by GfK/Roper for publication in Supermarket News. The ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.