QUARRYVILLE, Pa. — Ferguson & Hassler Supermarket here recently tripled its apple sales volume with its own “Local Apple Festival.”
The company has done something similar with good results for the past five years, but this year, it expanded the effort and produced record volume sales — just over 15,159 pounds during the two-week promotion. That's compared to 5,087 pounds sold in the two weeks prior to the promotion.
Huge displays of colorful apples caught customers' attention, and not ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Click here to read the FAQ page if you have any questions (opens in a new window)
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.