LOUISA, Ky. — Whether it's the Super Bowl, Valentine's Day or Christmas, Lequitte Perry, produce manager at a Food City store here, makes good use of upcoming events to bring customers into her department. This week, marking Food City's readiness for Super Bowl Sunday, Perry and assistant store manager Kevin Garrett will roll out a 4-by-6 turf-green rug, featuring yard lines painted white. Smack in the middle of the produce aisle, the rug is supposed to be the field of play for The Chips ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.