BENTONVILLE, Ark. — Despite a media storm and several petitions asking Wal-Mart Stores not to sell genetically modified sweet corn, industry experts say the issue still ranks low among the retailer’s core shoppers.
“I think that overall, there is a small but growing percentage of shoppers that is even aware of the biotech food issue,” said Jay Jacobowitz, president of natural product industry consulting group Retail Insights, Brattleboro, Vt. “The ones that ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Click here to read the FAQ page if you have any questions (opens in a new window)
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.
Already registered? Log In