The online grocery shopping revolution hasn't unfolded exactly as it was imagined a decade ago, but its underlying promise still holds true. The Web means business. Web traffic has continued to flourish through broadband adoption, the growth of social-networking sites and a new push from mobile devices. As surfers have become more sophisticated, grocery stores have had to become savvier about their websites as a virtual home for their brands. Increasingly, they are using the Web to market ...

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