EL SEGUNDO, Calif. — Fresh & Easy Neighborhood Market here said last week it plans to test a loyalty-card program later this year. The card — similar to Tesco's Clubcard — will be introduced at seven stores in the Bakersfield area in the fall and, if successful, will be expanded chainwide in March. Like Clubcard, it will use a digital points-based program in which customers earn one point for every dollar they spend at Fresh & Easy — points that can be accumulated and later used in ...
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