ENCINO, Calif. — Gelson's Markets here opted to distribute a guidebook to a national film festival on a request-only basis after a customer complained to store management about a movie still inside the book. A spokeswoman for Gelson's, one of the event sponsors, declined comment. According to Christian Gaines, director of festivals for the American Film Institute, the chain had planned checkstand displays of approximately 5,000 free guides to the AFI Festival, scheduled to start later this ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.