NEW YORK — SN has named Safeway’s Diane Dietz as its 2013 Marketer of the Year. Dietz, who has been executive vice president and chief marketing officer at the Pleasanton, Calif.-based company since July 2008, has spearheaded Safeway’s rollout of its Just For U personalized marketing program, among other initiatives in which she has brought her shopper-focused mindset to bear. She is scheduled to be presented with the award at the 2013 Food Marketing Institute Midwinter ...
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