For a retailer that won't ever be accused of being too fashion-conscious, Aldi is about as hot it gets right now. “We're not exactly trend chasers here,” Jason Hart, president of Aldi's U.S. division, confessed during a recent interview with SN. “I would argue instead that trends are coming to us. Whether it's the growth of the alternative format, the growth of the small footprint, the big growth of private labels, or the recent trend toward value. That's what our business is all about.” ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.