AUSTIN, Texas — Citing indications that its customers are spending more freely, Whole Foods Market said last week it is optimistic about its prospects for fiscal 2011. In a conference call discussing fourth-quarter results, John Mackey, co-chief executive officer, said customer confidence is continuing to ramp up. “Year-over-year branded-product sales growth continued to outpace exclusive-brand growth, and customers selectively traded up to higher-priced items in certain discretionary ...
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