JACKSONVILLE, Fla. — Winn-Dixie Stores here said Thursday it would convert all six of its SaveRite discount supermarkets to conventional Winn-Dixie stores and discontinue the SaveRite banner. "Phasing out the SaveRite banner makes sense and supports Winn-Dixie's neighborhood marketing strategy," said Peter Lynch, Winn-Dixie's chairman, president and chief executive officer. "By aligning all 484 stores under one Winn-Dixie banner, we will be able to ensure a more consistent shopping ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.