Bogopa USA knows its Hispanic shoppers want value, so it gives them just that in the form of an aisle-long, ceiling-high Wall of Values. “Hispanics tend to live in extended families, so they're looking to make their money go farther,” said Suzanne Kuczun, spokeswoman for Bogopa USA, operator of 14 stores under the Food Bazaar and Food Dimensions banners in New York and New Jersey. A variety of displays also enhance the shopping experience at Lubbock, Texas-based United Supermarkets' new ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.