WELLESLEY HILLS, Mass. — Roche Bros., partnering with seafood processor Foley Fish, has launched a particularly customer-friendly traceability program that focuses on local and sustainable seafood. To deliver maximum transparency, Roche Bros. is enabling customers to scan QR codes for selected species to see a photo of how that fish was caught. Customers can see the fishing vessel and the location fished, and read a description of the fishing gear used. "At Roche Bros. ...
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