ST. PETERSBURG, Fla. — Wal-Mart is hoping to improve its environmental impact by influencing sustainable shopper behavior. “We're getting more into bringing an appreciation for recycling to the consumer so they'll actually do it,” said Quanta Vetell, senior manager of public affairs and government relations for Wal-Mart. “The largest opportunity we have is to reach our associates and start to bring this down to the consumer level.” She said Wal-Mart is still sorting out its approach to ...

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