Sales of toothbrushes/dental accessories in supermarkets have stabilized at about $424 million over the past two years after a drop-off in 2007 and 2008; unit sales have even risen nearly 2% over the 12 months ending in mid-June. The biggest gainers have been dental accessories/tools (about one-fifth of the market), which grew nearly 8% in dollar sales, and portable oral care (just 0.3% of the market), which increased more than 9% in sales. Manual toothbrushes, which account for 45% of the ...

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