GS1 US, Lawrenceville, N.J., has been developing a data quality certification program for new items that is expected to be launched by the end of the year. A neutral, third-party certification program aimed at validating the accuracy of new item data would help retailers and manufacturers, observers said at the U Connect conference in June. “It takes all the emotion out of the process,” said Kristin Andersen, project manager for Wegmans, Rochester, N.Y. “It's not my data and it's not your ...

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