Power 50 Ranking: 9 Title: President and CEO Company: Costco Wholesale Corp. Key Developments: Greater reliance on food and consumables as the recession resulted in lower sales of higher-margin categories. What's Next: Keeping the focus on value and finding more ways to increase member visits. Costco Wholesale Corp. is facing the recession head-on with sharper pricing across the operation to hold onto the edge it has maintained through 30 years of building its reputation for ...

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