SUNBURY, Pa. — Weis Markets here will let a consumer create its next private-label ice cream flavor.
Under the just-launched Facebook promo, contestants can enter their submissions by “liking” the Weis Facebook page, and completing an entry form by Feb. 17.
Among the info requested: the name of their flavor; the type of ice cream used; and if any other ingredient, like peanut butter cups, are used.
“Be the next Flavor Creator,” Weis states in marketing ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Click here to read the FAQ page if you have any questions (opens in a new window)
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.
Already registered? Log In