SCARBOROUGH, Maine — Hannaford Supermarkets quizzed shoppers on how much they know about private label. A “price check quiz” featured at let shoppers see for themselves how much they can save by switching to private label. “We’d like you to switch, but how much do you really save?” Hannaford said in promotional materials. The quiz featured two questions comparing a national brand to a private label. Players were asked to guess ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.