Average store sales of fresh produce increased 4.8% to more than $47,000 per week, per store in 2013, according to United Fresh Produce Association’s FreshFacts on Retail 2013 Year in Review.
Some produce categories fared even better. Weekly dollar sales of snacking value-added vegetables jumped 15%. Dollar sales of avocadoes rose 11.7% while volume climbed 10.3%. The top-selling vegetable category, packaged salads, saw a 6.7% increase in sales.
Organic produce was also a bright spot in 2013. Dollar and volume sales increased roughly 20% for organic fruits and vegetables.
United Fresh publishes FreshFacts on Retail in partnership with Nielsen Perishables Group. The report is sponsored by Del Monte Fresh Produce.
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