TYING INTO CONSUMER TRENDS: Went into second phase of its salad blend redo with all-natural kits; published attractive, info-packed nutrition handbook. MARKETING/PROMOTIONS: Developed far-ranging, multimedia program to further push banana sales, and successfully used social media, including Facebook, to spotlight salad kits and bananas. DOLE PRODUCE, FOR THE third year in a row, has been voted tops for innovation by its customers and others in the industry. Innovation this past year has ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.