In the presentation “Restaurant Trends: What’s on the Plate for Foodservice?” Datassential Director Maeve Webster said 69% of consumers said they are likely to order a menu item featuring locally sourced produce. “The term ‘locally sourced’ [or] ‘local,’ while that means a number of different things to a number of different people, is a huge motivator for consumers,” Webster said. “In fact it’s the No. 1 motivator when it ...
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