White Papers & Studies

Are you looking to drive traffic in single serve frozen for the New Year? Or appeal to health conscious consumers? ConAgra Foods shows retailers how to maximize volume and dollar growth while maintaining proper portions for consumers. Plus, learn about ConAgra Foods' ongoing marketing campaign to end child hunger in America. To learn more, check out the latest issue of The Shopper Connection....More

Salty snacks are among the fastest-growing foods that consumers are eating more of these days, compared to 10 years ago. In fact, salty snacks are the fastest-growing food at lunch, the ninth fastest growing food at dinner, and an easy side dish to serve.* What’s more, ConAgra Foods offers your shoppers new flavors and varieties of salty snacks complete with convenient packages. Plus, learn ways to bring more life to Holiday 2011 by focusing on popular brands of the season. To learn more and find solutions to win with shoppers and consumers, read the latest issue of The Shopper Connection....More

Winning in frozen meals will drive overall frozen success. That's because the frozen meals category is number one when it comes to unit sales per buyer, per trip and total unit sales....More

Seafood — Key Anchor for New Growth New strategies included in this report will provide retailers with the information and tools needed to help promote seafood’s health qualities and benefits into more sales....More