Don Stuart, managing partner, Cadent Consulting The headlines are arresting: “Amazon drives double-digit holiday growth while in-store trips decline.” But is this really affecting food retailers and manufacturers? Amazon has changed the world of retailing, but its focus has been on: 1. digital media (books, music, video), 2. large ring/high importance/low frequency items, 3. select, routine non-perishable items. In fact, only about 1.5% of CPG sales are online — and less ...
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