Retailers can benefit from rethinking their traditional marketing and merchandising strategies
Some of the industry's most intriguing initiatives require food retailing executives to think in new ways about how they go to business. On the following pages are five ideas for supermarket operators to consider in the year ahead that might at first seem to fly in the face of some traditional business practices. Related Articles INITIATIVE 1: Tighten Up Product Assortment INITIATIVE 2: Cut the Clutter INITIATIVE 3: Test the Restaurant Business INITIATIVE 4: Build a Brand ...
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