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A&P Taps Safeway Veteran as VP of Store Brands

A&P on Friday said it has hired Safeway veteran Douglas Palmer as vice president of own brands.

MONTVALE, N.J. — A&P here on Friday said it has hired Safeway veteran Douglas Palmer as vice president of own brands. He will report directly to Rebecca Philbert, senior vice president of merchandising and supply & logistics. Palmer most recently was vice president of consumer brands at Pleasanton, Calif.-based Safeway, where A&P said he “led the development of the company’s brand rationalization and consolidation initiative, the redesign of its own brand labeling, and the launch of its corporate organic products brand,” O Organics. He has previously held positions at Ahold USA, Daymon Worldwide, Meijer Inc. and Farm Fresh.

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