Fresh & Easy Neighborhood Market is continuing to evolve, anticipating that profitability and more aggressive expansion are just two years away. One of the earliest advocates of smaller stores, the Tesco-owned chain plans to unveil a new, even smaller prototype this year that could enable it to move into more pricey urban locations. It is also poised to enter Northern California next month with a handful of stores scattered around the San Francisco Bay area — its first market expansion ...
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