LAS VEGAS -- Independent retailers must be more responsive to and empathetic with the needs of their customers to get them to become more engaged with their supermarket, Dr. Richard George, professor of food marketing at St. Joseph's University, Philadelphia, told Tuesday's general session of the National Grocers Association annual convention here. "You have significant opportunities to improve the customer-service experience and to make your stores special," he said. His suggestions for ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.