Piggly Wiggly Carolina’s newest store retains the banner’s kitschy Southern ambience in a bold new layout
For the past 60 years Piggly Wiggly has been a big name in the small towns of South Carolina. But The Pig, as it is affectionately known, is getting gussied up. With the opening last month of an experimental new store in an upscale development in Myrtle Beach, S.C., Piggly Wiggly Carolina Co. has taken a step in a new direction. “We are sticking our neck out, but it makes sense,” said David Schools, chief executive officer of the North Charleston, S.C.-based company, in an interview with ...
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