SAN BERNARDINO, Calif. — Stater Bros. Markets here continues to boost customer counts as it holds the line on price increases — proof that its marketing strategy is succeeding, Jack Brown, chairman and chief executive officer, said last week.
Speaking with bondholders during a conference call, Brown said customer counts were up 2.2 million for the first 39 weeks of the year following an increase of 3.1 million in 2008, “and they are continuing to trend up.”
He said he attributed the ...
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