GOODLETTSVILLE, Tenn. — Dollar General last week said efforts to broaden its customer appeal helped the company increase earnings by 47% and sales by 10.4% during the fiscal second quarter. Sales of $4 billion and earnings for $214 million were slightly above analyst estimates and prompted the company to increase its guidance for sales and earnings for the fiscal year. Same-store sales increased by 5.1% as store traffic and average ticket increased during the period, which ended ...
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