The Fresh Market is doing research on consumer preferences, talking to both customers who shop at Fresh Market and those who don’t. “And one of the things that kind of has come out of the research is that people are more and more shopping more than one location. So, more frequently, they are more prone to shop more than one location,” Jeffrey C. Ackerman, CFO and EVP at the Fresh Market, said at the Oppenheimer Consumer Conference in Boston. Ackerman noted that 50% of ...
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