PLEASANTON, Calif. — Safeway said Friday that Tom Keller, president of the company's Vons division, would retire effective Feb. 1. Gary Rocheleau, currently vice president, retail merchandising execution, will lead the Vons division on an interim basis. Keller has been president of Vons since 1999 and has worked in the food industry for more than 40 years. He started his career at Safeway as a food clerk in the company's Phoenix division. He rose through the retail ranks ...
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