Both Demoulas Market Basket and Long John Silver’s have rolled out initiatives to increase consumer seafood consumption. The companies shared their efforts at a panel at the Seafood Expo North America conference in Boston last week. Demoulas Market Basket radically expanded its commitment to seafood over the last eight years, and as a result, has boosted the department’s percentage of total store sales, according to director of seafood Bob Hartman. More Seafood “When ...
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