In this era of local, artisan food products, mass production is typically frowned upon. Today’s emphasis is on tailoring store selection and products to individual markets. There are still instances, however, when homogenization not only works, it actually helps a retailer catch the attention of customers. Such is the case at New Seasons Market, the 12-store chain based in Portland, Ore. The retailer is in the middle of renovating an old tea warehouse in the city’s Central ...

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