Profiles In Industry Excellence: A 2009 SN Special Supplement

CPG brand strength goes beyond product appeal with intelligent collaboration and targeted strategies that attract shoppers and sharpen retailer performance.

Retailers and consumer-packaged-goods manufacturers, who both collaborate and compete with each other in their intricate relationships, find themselves on the same side of one critical issue today: Satisfying consumers and shoppers during this harsh recession, in the recovery that will eventually follow, and beyond.

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IRI Times & Trends

Price, Promotion & Merchandising: CPG retailers and manufacturers are locked in a dance that seeks to bring much sought-after price relief to consumers without jeopardizing thread-bare margins. In the January 2010 issue of Times & Trends, IRI looks at "Balancing the Call Between Value and Price Relief."

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Olive and Well

Olive and Well

Olive bars are by no means new to supermarkets. During the past decade, many retailers installed olive and antipasto bars...

Self-Contained

Self-Contained

It's no secret that consumers have turned to brown-bag lunches and meals prepared at home to help cope financially.

Smart Cards

Smart Cards

Greeting cards signify a celebration, but for supermarkets the celebration has died down a bit.

Culture of Growth

Culture of Growth

Like many products, yogurt faced slowing sales during the recession.

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Corporate Finance

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Marketing Trends

New promotions, new pricing, new products.

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