WASHINGTON — The Federal Trade Commission is proposing revisions to its Guides for the Use of Environmental Marketing Claims — or “Green Guides” — that focus on bridging the gap between environmental marketing claims and consumer assumptions. The proposed changes would modify the current guidelines for claims such as environmentally friendly, degradable, compostable, ozone-safe/ozone-friendly, recyclable, and free of certain substances or nontoxic. Shoppers currently place a lot of trust in ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.