NEW YORK — While U.S. consumers are buying organic products and turning to digital devices for environmental learning, they are still reluctant to pay significantly more to be environmentally friendly, according to new Green Gauge research from GfK here. The study shows that 73% of U.S. consumers have purchased a product made from organic materials in the past 12 months. Categories that have seen notable increases since 2007 in organic buying include food, household cleaning, ...
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