Some companies will go to the ends of the earth to support a good cause. That's literally what Supervalu did this spring by co-sponsoring a renowned explorer's expedition to Ellesmere Island, in the Qikiqtaaluk Region of the Canadian territory of Nunavut. The Eden Prairie, Minn.-based wholesaler/retailer supplied funding, along with 600 pounds of its new Wild Harvest private-label organic food, to explorer Will Steger and his six-man team, who traversed 1,400 miles of the Arctic ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.