Though category sales growth has slowed a bit since last year, salty snacks’ sales volume increase remains positive across all channels. Indeed, the movement toward healthier eating has not adversely affected chip sales. Part of that could be due to new better-for-you offerings and other types of innovation. Take PepsiCo/Frito-Lay’s new lightly salty chips. Available under the Fritos, Ruffles and Lay’s brands, the chips have 50% less sodium per 1-ounce serving than their traditional ...
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