Marketing http://supermarketnews.com/taxonomy/term/6693/more en Publix accepts SN Marketer Award at Midwinter http://supermarketnews.com/marketer-year/publix-accepts-sn-marketer-award-midwinter <div class="node-body article-body">SN's 2015 Marketer of the Year winner, Publix Super Markets, was formally given the award at a breakfast session during the FMI Midwinter Executive Conference in Miami Beach.</div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/marketer-year/publix-accepts-sn-marketer-award-midwinter" target="_blank">read more</a></p> http://supermarketnews.com/marketer-year/publix-accepts-sn-marketer-award-midwinter#comments Marketer of the Year SN Awards Marketing Retailer Awards Ed Crenshaw Publix Super Markets Tue, 27 Jan 2015 21:42:00 +0000 505251 at http://supermarketnews.com <p><font size="2"><span style="font-size:10pt;">From left: David Orgel and Dan Bagan from <em>SN</em>/Penton; Jamie Gronowski representing award sponsor Acosta; Ed Crenshaw of Publix; Chris Keating and Jerry Rymont from <em>SN</em>/Penton. </span></font></p> How to deliver an engaging customer experience http://supermarketnews.com/marketing/how-deliver-engaging-customer-experience <div class="node-body article-body">The most effective way I've found to guide employee-customer interactions is to describe to your employees what you want customers to say about the store. </div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/marketing/how-deliver-engaging-customer-experience" target="_blank">read more</a></p> http://supermarketnews.com/marketing/how-deliver-engaging-customer-experience#comments Consumer Trends Marketing Tue, 27 Jan 2015 15:34:00 +0000 505141 at http://supermarketnews.com Retailers unveil strategies to attract Millennials http://supermarketnews.com/retail-financial/retailers-unveil-strategies-attract-millennials <div class="node-body article-body">Generation Y is drawn to retailers who are authentic, help them learn about food, and care about local communities, said Justin Dye, EVP and COO, East Region, New Albertsons at the FMI Midwinter Executive Conference in Miami Beach.</div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/retail-financial/retailers-unveil-strategies-attract-millennials" target="_blank">read more</a></p> http://supermarketnews.com/retail-financial/retailers-unveil-strategies-attract-millennials#comments Latest News Retail & Financial Marketing Albertsons FMI Food Marketing Institute Unified Grocers Mon, 26 Jan 2015 22:28:00 +0000 505101 at http://supermarketnews.com <p>Justin Dye of New Albertsons and Sue Klug of Unified Grocers discuss marketing to Millennials.</p> H-E-B lets consumers name new salsa http://supermarketnews.com/marketing/h-e-b-lets-consumers-name-new-salsa <div class="node-body article-body">H-E-B is soliciting brand names for its new private label salsa.</div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Curated </div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/marketing/h-e-b-lets-consumers-name-new-salsa" target="_blank">read more</a></p> http://supermarketnews.com/marketing/h-e-b-lets-consumers-name-new-salsa#comments Latest News Marketing Center Store Private Label H-E-B Wed, 21 Jan 2015 18:34:00 +0000 504481 at http://supermarketnews.com Hannaford solicits end zone dance videos http://supermarketnews.com/marketing/hannaford-solicits-end-zone-dance-videos <div class="node-body article-body">Hannaford is celebrating the football season by asking shoppers to post a video of what their football end zone dance would look like if they had the chance.</div> <div class="field-content-focus"> <span>Content Classification:&nbsp;</span> Curated </div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/marketing/hannaford-solicits-end-zone-dance-videos" target="_blank">read more</a></p> http://supermarketnews.com/marketing/hannaford-solicits-end-zone-dance-videos#comments Latest News Marketing Delhaize America Hannaford Bros. Wed, 14 Jan 2015 15:07:00 +0000 503541 at http://supermarketnews.com Gallery: Pleasure doing business with you http://supermarketnews.com/marketer-year/gallery-pleasure-doing-business-you <div class="node-body gallery-body">Publix Super Markets has expanded to North Carolina, taking its well-known brand along for the ride. </div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/marketer-year/gallery-pleasure-doing-business-you" target="_blank">read more</a></p> http://supermarketnews.com/marketer-year/gallery-pleasure-doing-business-you#comments Marketer of the Year Publix SN Awards Marketing Photo Gallery Publix Super Markets 2015 Mon, 05 Jan 2015 11:00:00 +0000 501361 at http://supermarketnews.com The Power of Pleasure at Publix http://supermarketnews.com/marketer-year/power-pleasure-publix <div class="field-deck"> How an enduring brand — and admirable discipline — made Publix SN’s Marketer of the Year </div> <div class="node-body article-body">How an enduring brand — and admirable discipline — made Publix SN’s Marketer of the Year.</div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/marketer-year/power-pleasure-publix" target="_blank">read more</a></p> http://supermarketnews.com/marketer-year/power-pleasure-publix#comments Marketer of the Year Publix SN Awards Marketing Publix Super Markets South 2015 Mon, 05 Jan 2015 11:00:00 +0000 501381 at http://supermarketnews.com How customer-centric is your business? http://supermarketnews.com/consumer-trends/how-customer-centric-your-business <div class="node-body article-body">Across a retail business, decisions are being made all the time that in some way impact customers. </div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/consumer-trends/how-customer-centric-your-business" target="_blank">read more</a></p> http://supermarketnews.com/consumer-trends/how-customer-centric-your-business#comments Consumer Trends Marketing Mon, 29 Dec 2014 16:20:00 +0000 500981 at http://supermarketnews.com You’ve got to get into an Aldi store! http://supermarketnews.com/marketing/you-ve-got-get-aldi-store <div class="node-body article-body">Aldi has become much more promotional lately. This surprised me, since their value is clearly evident in their everyday shelf prices, which typically run a third less than comparable items in non-discount stores.</div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/marketing/you-ve-got-get-aldi-store" target="_blank">read more</a></p> http://supermarketnews.com/marketing/you-ve-got-get-aldi-store#comments Marketing Deep Discount Limited Assortment Tue, 23 Dec 2014 22:04:00 +0000 501051 at http://supermarketnews.com Whole Foods, Big Y provide gluten-free support http://supermarketnews.com/health-wellness/whole-foods-big-y-provide-gluten-free-support <div class="node-body article-body">Big Y, Whole Foods and Roche Bros. have partnered with the New England Celiac Organization to host gluten-free support groups.</div> <div class="og_rss_groups"></div><p><a href="http://supermarketnews.com/health-wellness/whole-foods-big-y-provide-gluten-free-support" target="_blank">read more</a></p> http://supermarketnews.com/health-wellness/whole-foods-big-y-provide-gluten-free-support#comments Latest News Marketing Speciality Health & Wellness Big Y Foods Roche Bros. Supermarkets Whole Foods Market Tue, 23 Dec 2014 16:28:00 +0000 500701 at http://supermarketnews.com