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NEW ORLEANS — For the third year in a row, Rouses Markets here staged its annual Crawfish Eating Championship at the French Quarter Festival, and for the third year in a row, the same woman won the contest, successfully eating 3.3 pounds of boiled, unshelled crawfish in 10 minutes....More

PLEASANTON, Calif. — Safeway here believes it has found the key to personalized marketing through “Just for U,” the digital program it will offer chainwide by June that it sees as a primary driver of sales growth over the next few years....More

Facebook’s new “Timeline” layout and its associated functionalities are allowing supermarket retailers the opportunity to expand and deepen their virtual relationship with shoppers while challenging them to craft online personas with the same care they’d give to the best display of produce in their flagship store....More

ROCHESTER, N.Y. – Wegmans Food Markets on Thursday said it would freeze prices for more than 60 items beginning Sunday and lasting until Aug. 25....More

INDIANAPOLIS — Marsh Supermarkets here said it has launched a new round of “Good ’Til” extended price discounts....More

From snail cupcakes to a cake typewriter, Hy-Vee Food Stores’ annual Cake Decorator Challenge turns cakes and cookies into an edible art show....More

INDIANAPOLIS — The Indianapolis Motor Speedway here said Kroger Co. has expanded its sponsorship of racing events at the venue. The July 26-29 event at IMS will be known as Kroger Super Weekend at the Brickyard and culminate with the Brickyard 400 NASCAR race....More

AUSTIN, Texas — In honor of Earth Month, Whole Foods Market is hosting an organic beer-themed twitter tasting Tuesday....More

H-E-B’s premium beauty care line is getting valuable word-of-mouth exposure from bloggers....More

SPRINGFIELD, Mass. — Big Y Foods here said Monday it has launched an “online shopping mall” featuring an array of offerings from other retailers....More

ST. LOUIS — “Schnupons” are the latest installment in a wave of new digital coupon programs at Schnuck Markets....More

STELLARTON, Nova Scotia — Sobeys here has expanded its customer insights initiatives with a new tool allowing the retailer to share loyalty data with suppliers....More